Do you have a lot of followers on social media? Are people interested in your story? If so, you can turn your popularity into a money-making venture.
The idea of becoming an Instagram influencer sounds like a dream job.
You get to make money working from home. But, it’s not as effortless as it seems.
There are about 700 million monthly active Instagram users. This means you’ll need to stand out in a crowd. Having a bold voice and a solid social network is a must.
Interested in becoming an Instagram influencer? Keep reading for 4 tips that will help you achieve Instagram stardom.
1. Be Real
As an influencer, your personality can make or break your brand.
Your followers are looking for someone who is authentic. People follow those who they can relate to. The more minds and hearts you can touch, the more successful you’ll be.
Authenticity is key as an influencer. You want to treat your followers as friends.
Show that you care about them by sharing personal stories. Give them advice and motivate them.
2. Choose a Niche
Finding a niche within your industry will help make your Instagram influence much more targeted.
When choosing a niche, think about topics that you’re passionate about.
Do you love fashion and beauty? Are you always excited to talk about fitness and body positivity? Want to empower women to become entrepreneurs?
Whatever your market may be, your success as an Instagram influencer relies on it.
Find a topic that you’re passionate about and share it with your followers.
3. Build a Brand Aesthetic
Once you’ve chosen a niche, you’ll need to start building your brand.
What do you want your brand to convey? How can you translate those ideas into design and photographs?
When creating a brand aesthetic, think about how you want customers to think and feel when they come to your Instagram page.
To get your creative juices flowing:
- Browse and create boards on Pinterest
- Look at how other influencers brand themselves
- Write down a list of moods and emotions you want to convey
- Browse magazines
Brand aesthetic gets down to the fine details. Font choice, colors, and image filters all play a huge role.
4. Spread Your Influence
As an Instagram influencer, your reach doesn’t have to be narrow.
Find ways to use other social media networks to share your message. Create a YouTube account to post videos and vlogs. Use Snapchat to keep your fan base in the know.
Aside from the digital realm, you can also spread your influencer offline.
Both online and offline, your success hinges in real friendships. Go out and meet new people. Stay active and build your reputation within the community.
Become an Instagram Influencer: Wrap-up
There is no better feeling than knowing your Instagram images are helpful and inspiring. Being able to make money while putting your passion to good use is a huge achievement!
Want to take your influence to the next level?
If so, now’s the time to start learning about Internet-based entrepreneurship. As a social media influencer, you can build a business on your following.
And the best part? You’ll make money!
We have the tips you need to succeed. From figuring out your true calling to choosing a business entity, we’re here to help you flourish.